About Fuelblue & Bobby Donohue

Technical B2B Is Unique

Aside from needing to let your prospects know you exist, and what you can do for them, you have the added issue of making sure they understand it correctly. At best, it's over their heads and you need to educate them. At worst, they think they already know it all, and you need to help them unlearn their incorrect assumptions.

 

Perception, Experience, & Education

As a creative agency specifically for technical B2B companies, Fuelblue focuses on branding to help set you apart from your industry peers, web design to help you engage and retain your audience, and video design to help educate your audience and generate leads.

The way B2B buyers perceive your business determines whether they peruse your stuff and move on, or pick up the phone and call.

The user experience they get in their research phase will provide a glimpse of the actual experience they can expect when they work with you.

And the content you create to educate your audience will help them better understand the complexities of your offerings, and the importance of the problems you help them solve - or avoid.

 

I Make the Complex Comprehendable

Fuelblue is unique because I actually have an engineering background, and technical understanding. I'm able to take your highly complex or data-driven content, and turn it into something your audience can really get.

My job is not to design your logo or website, or simply make you some videos.

My job is to take all the technical data and information surrounding your offering and present it in a unique way so that your audience feels you are the solution to their specific issues.

My job is to make what you do (and how you do it) appear more valuable than what your competitors do.

My job is to present your offering as the answer to a question your prospect may not even realize they have.

 

Why Technical B2B?

I studied engineering before switching to art and graphic design. I am most comfortable when working out how to take complex data and industry jargon, and turn it into a marketing piece that speaks to your audience.

We want them to understand it without talking down to them, so they still feel we are speaking on a level above the average lay person.

They're real people with specific problems. While your competitors are throwing industry jargon at them, we help you articulate and present an actual solution.

You are no longer one more company in an industry of sameness. The conversations become more about quality and value, and less about price.

I can do this for companies in any industry, and I have. But I have an affinity for technical B2B companies, particularly those in these fields:

Engineering & Architecture
Military & Aerospace
Computers & Technology
Sales & Finance
Health & Medical

 

About Bobby Donohue

Once upon a time, two young kids got married and had the crazy idea to both quit Corporate America, start a web design business, work from home so we can raise our kids together, and design our lives on purpose.

We’ve never shied away from a crazy idea, because the only thing that really matters in this life is being happy. So much of what we do has evolved. And today, I pursue many different outlets for my core genius as a creative to shine.

I'm a teacher.

I created Be a Rock Star to teach entrepreneurs in all industries how to make and use video to create their brand, build confidence, establish their expertise, and make more sales. I do this through my free Facebook Group and my series of online mini-courses.

www.bearockstar.tech

I'm a planet protector.

I co-developed Planet Bonehead, an ongoing tv series which is being used in classrooms throughout the US to teach elementary aged students about the environment, the planet, and science. To date we’ve partnered with 5 of the world’s leading educational distribution companies to bring DVDs and streaming episodes into classrooms worldwide.

www.planetbonehead.com

I'm a musician & singer.

I've been an alternative rock singer for the past 20 years. Today, I have a solo music project called 1 Man's Angst. If you like alt rock music like 30 Seconds to Mars, Angels & Airwaves, Filter, or Fall Out Boy, you might like my music too.

www.1mansangst.com

But my biggest passion is my family.

I’m married to Laura Donohue, and together we have 2 children, Kaila and Luke. Laura and I designed these businesses so I can work from home, and have the time I desire to spend with my family. My businesses are my creative outlet, which I use to entertain and inspire others. My reward is the home and life I share with my family in Long Island, NY.